A Video Marketing Tool to Help You Stay Organized in 2021

Since 2020 was a bit of a ride off, it’s time to jump into 2021 full tilt and reach the full potential of your agency!

What are your goals? How are you going to scale but manage workload? And the biggest question, how can you get more bang for buck for your clients without subsiding your margins?

If you don’t currently offer marketing videos for your clients, now is the time to get started. With Visuo, you don’t have to worry about it chewing into your margins or taking up a big chunk of your week to create them.

Using Visuo as your preferred video creation tool means you’ll save hours while bringing in more profit for your client’s business.  

But how?

A video Marketing Tool to stay organized in 2021

Dashboard

Our dashboard is unlike any other video creator out there.

Here you can create individual client profiles which will track and monitor their campaigns, you can add team members so everyone is working from the same tool and create marketing videos in minutes.

Virtual Video Producer

Our Virtual Video Producer is where the real magic happens. We’ve designed Visuo to do the thinking for you. With our patent pending technology, the process ensures #NoSkillsRequired so you can entrust even the most novice manager to get the job done.

Instead of searching through thousands of templates and individual clips, we flip the process on its head.

Give us your category, write a script (which can be spoken throughout your clip by one of our voice over artists) and our AI technology will match it up with clips from our library of over 800,000+ to make the perfect marketing video.

Customisation it easy, before you finish, you can add text and your logo. We’ve kept our customisation options limited since your video will only last 24 hours on an organic feed, you don’t need to spend more than 10 minutes to create it!

Become More Profitable in 2021 with Visuo

Did you know the average cost of a marketing video on Visuo is $1.90!?

We designed our pricing with your agencies margins in mind so you can save time and become more profitable with Visuo.

Ask yourself this question:

Could you get your clients to pay an extra $25 per week if they got up to 10 marketing videos every week?

Let’s say 5 clients agree, on our Scale plan that means you’ve already paid off your months subscription off AND made $200!

Now that’s a profitable service that’s manageable within your busy and growing schedule.

Interested? See the potential for yourself!

Is Video Marketing Really That Powerful?

We live in an era where your customers attention spans are at an all-time low (falling from an average 12 to a minuscule 8 seconds) and the chance of you making an impact on their social feed is becoming harder and harder.
But of course, we all know this! But how do we combat it?
The video marketing space has been on a consistent rise since being introduced over a decade ago. Why? Because it’s the quickest, easiest and most effective way for your customers to consume information.

Okay, let's get nerdy for a second.​

Did you know that by 2021, on average a human will watch over 100 minutes of videos online – DAILY! This means your customer is already growing accustom to consuming video on the regular and the days of writing long captions or blog posts will be gone. 

It’s a scary thought considering how much we still don’t know about video. 

1.   How do I create one? 

2.   Do I have to employ an expensive production team? 

3.   But mostly, how can I implement video marketing for my clients regularly?

Is video marketing really that powerful?

This is the foundation in which we created Visuo.​

Since we understand there are many websites that offer templates and clips but none are designed specifically for you: the marketing agency. 

With the help of Visuo, you’ll create marketing videos on a mass in a fraction of the time. Scale up your clients, offer more in your portfolio without minimising your margins. 

So what are you waiting for? See what all the fuss is about!

Instagram Reels vs TikTok

If there is one thing, we have all learnt in 2020 it’s that creating videos at home is extremely entertaining!
TikTok generated ‘the most downloads for an app ever in a quarter’ during Q1 in 2020.
Instagram has recently launched its own version of TikTok and confirmed everything we know about video marketing: everyone wants a piece of it.

If there is one thing, we have all learnt in 2020 it’s that creating videos at home is extremely entertaining!

TikTok generated ‘the most downloads for an app ever in a quarter’ during Q1 in 2020.

Instagram has recently launched its own version of TikTok and confirmed everything we know about video marketing: everyone wants a piece of it.

Instagram Reels v/s TikTok

What are Instagram Reels?​

Reel is the newest content creator implemented by Instagram, allowing users to shoot, edit and design short and snappy videos (max 15 seconds).

The unique feature of Reels is that you can share them straight to your Instagram feed or story. It has its own tab on the user’s profile which allows easy access to view and store videos.

Similarly, to TikTok, Reels has its own For You page which means, well you know what this means, hours of mindless scrolling.

Popular Reels can be featured on the explore page. If a user’s video is picked up, you’ll receive a notification.

And just like TikTok, if you find an audio clip or song you’d like to use, simply click ‘Use Audio’ and start creating.

How can Reels work for Social Media Managers?

We are all aware of how important video marketing is when it comes to engagement online.

If you have the time, creating a short and sharp video using Reels can bring in a lot of sales and followers for your client’s business.

It’s also a fantastic way to collaborate with influencers or promote a product.

But I'm not video savvy?

We have all fallen victim to creating a TikTok during isolation, which is fine when we have nothing else to do. But during your work life, we simply do not have hours to spend creating content.

Instagram Reels v/s TikTok

This is why we created Visuo.

Visuo creates marketing videos customised for your clients – in a matter of minutes. 

Wait, what?

That’s right. Designed for the fast-paced and ever-growing agency, our patent pending AI will cut hours out of your working week.

Free trial for all new customers.

A Dazzling Marketing Trend That Develops and Grows Every Year

We all know video marketing is powerful. It’s ability to boost your customer reach, build loyal following and increase sales is undeniable. In addition, it doesn’t matter what social media channel you are focused on, video works for all of them.

Simply put, it’s a must-have in your marketing strategy.

Growth Oriented?

For growth focused agencies, marketing via video isn’t a “nice-to-have” tool, it’s a necessity. It’s one of the biggest key factors in building stronger brand awareness for your client’s business.

Considering 49% of companies grow faster when using video, you can’t afford for it to only be a piece in your overall marketing plan.

Still unsure on how you can incorporate video marketing into your strategy?

Here’s how in 3 easy steps:


  1. Create a unique profile for each of your clients to help manage their videos
  2. Write a short script & watch Visuo create your video in under 5 minutes.
  3. Your video is ready. Send it to your client to review or post it on social media.
outperform your competitors using video marketing statistics

Stay ahead of the curve

We’re always incorporating the latest in technology and artificial intelligence to optimize and adapt for future trends.

Are you ready to take your brand and marketing to the next level?

3 Tech Tips to Master When Creating a Successful Business

In a world where everything is online, capturing your customers attention will ensure if your business thrives or dies.

The problem is our brains can’t process everything that we see, so what are some ways to make it easier to reach your target in this digital world full of noise? We've listed 3 tech tips for you!

You may think mastering the hype of emotional triggers is enough, but there is a pre-attentive stage that you need to think about as well.

Luckily in today’s world, there is a tool for everything!

If you aren’t a pro at colour, form, spatial position and movement, make sure you spend some time to research the service and/or tools to get the most out of your technology investments. There is a lot of crap out there!

UX

Today UX design is essential. The value of your product, what features it offers, in addition how accessible and aesthetic it is.

On top of that, you should spend some time on your website and social media visuals. At the end of the day, it is a reflection of your company! Try out some tools or even hire a professional designer to help. There are budget friendly options out there, you just need to put the effort in finding it.

Since Visuo is all about helping your business to grow, we applied UX to both our product and client portal so it’s easy to use and implement in your business. Have a look at “How to create a marketing videos in minutes” if you are curious to know more.

Video

You need to incorporate video in your marketing. It’s not uncommon to feel that it’s too complicated, time consuming or expensive, you probably haven’t found the right solution.

Our team have a great eye for details. They go through and edit every single clip in our library, so that you can present the best quality for your customers. You can use your own clips as well but ponder on if it’s worth the hustle when the reality is that your video will only last 1-day on a feed.

AI

Consider if maybe an Artificial Intelligence software can help to improve your customers journey and as a bonus, even lighten up your employee’s workload.

AI helps to identify and predict customers habits. For example, at Visuo we get to know all your video preferences and provide new content every video creation. It will simplify and make your job faster the more you use it.

Time to take the next step in your business

How to Create a Marketing Video in Minutes

Create a Marketing Video in minutes

'Create a Marketing Video in minutes', Don't believe us, do you?

Why would you! Traditionally speaking, creating a marketing video costed thousands of dollars. It requires a shoot! A crew! A vision!
You find yourself wondering why you are spending so much time thinking about the logistics of shooting a video when you are in the business of social media marketing.
We live in 2020 and don’t have the time for any of that.​

So we turn our attention to online video editors. The world of stock footage, editing and sifting through templates. But still, this is so time consuming. You find yourself now wondering how you spent 45 minutes looking through templates for 1 client, and you’ve still got 11 more to go!

You think “there has to be an easier way?” and now, there is.

In quite literally minutes, Visuo’s virtual video producer can create a marketing video designed completely for you.

  • No templates.
  • No cropping, editing and trimming clips.
  • In no time at all.

Let’s take you through the 3 step process.

Step 1

Select what category of business you are creating for (fitness, medical, beauty)

Step 2

Select what category of business you are creating for (fitness, medical, beauty)

Step 3

That’s it! Our AI will source clips from our library of over 800,000+ videos and match it up to your text for a completely unique marketing video. You can now also add captions and logos for personalisation!

Download and then share to your clients account.

Video marketing shouldn’t be on your ‘too hard’ list. Scale up your business and grow with Visuo today!

How to Use YouTube and Facebook Videos to Double Your Followers

With YouTube and Facebook being two of the social media platforms with the highest number of users; all businesses use one or the other, or both; to grow brand awareness, to reach and engage with followers, and to grow their business.

In fact, with these platforms converting potential customers (of which some start out as followers) to clients; is why increasing followers is important.

Once  you get in front of them through the content you post, you have to be compelling in such a way to entice them to click subscribe or follow and return, as well as spread the word about your business.

To keep followers coming back and becoming advocates/fans of your brand, you have to keep giving them reasons why.  

This connection involves: trust, engagement, interest, and everything that gets you to go back to the brands you follow with great passion and excitement.

But all of this isn’t useful unless you actually learn HOW to achieve the steps above.

To break it down: Naturally speaking you follow brands for the same reasons people will follow yours. You connect with it. And that should be the mindset to everything you post online. Does it inspire your customers? Encourage them to purchase? Do they learn something?

This is why it is so important to incorporate the power video in your social media strategy.  It’s one of the easiest way to connecting with your customers. (Read more in Create Jaw Dropping Social Media Content in Minutes) . So learning how to master video marketing is essential to encompass the characteristics needed to double followers and keep them growing.  

Video ads help you to grow followers as well, but not everyone wants to run ads; and it’s not so much the ads that make the difference as much as it is the actual online video content you create and share online. 

The quality of the online videos you create is what makes the difference; whether distributing them to your YouTube channel and Facebook page organically or with the help of ads.

In recognizing the need for consistent creation of video content online AND quality of that content, you know you’ll need to distribute videos on a daily basis, if you’re going to have any hopes of doubling your followers.  

You also know that you need to differentiate yourself through the videos you post online, if you’re going to beat competitors, stand out, and keep engaging followers.

The more you can stand out and change up the online video content you create, the more you stay interesting, engaging, and keep followers spreading the word about your YouTube channel and Facebook page to their friends and family (this means organic growth, and with YouTube and Facebook video ads you also add that extra boost in visibility needed to get in front of even more of the right eyes).  

Checklist to doubling your followers with your YouTube and Facebook videos involves you:

  1. Creating video marketing videos regularly.
  2. Make sure they are compelling, engaging, and inspiring.
  3. Differentiating yourself from competitors with the Facebook and YouTube videos you create. 
  4. Having your YouTube and Facebook videos create a ‘wow’ effect that reflects your brand’s mission and connects with followers in a way that builds trust, passion, and interest.
  5. The cycle repeats and the best part is that thanks to paying attention to your followers’ response to the marketing videos you create and share, you’ll know how to keep the quality up with your YouTube and Facebook videos.

The biggest hurdle that businesses face in what they need to grow followers through YouTube and Facebook videos is the video creation process itself.  

Traditionally – it’s time consuming and so expensive.

To create YouTube and Facebook videos that stand out you are going to need: 
    • A video production budget
    • Outsourcing a production team
    • Time to design story boards and a script
    • Someone to edit the video (add music, grading, audio)

Visuo gives you the chance to do all of this in a fraction of the time, cost and effort.

The best part?

Our Virtual Video Producer creates the compelling content that differentiates you from your competitors, you’ll notice the positive impact it has for your YouTube channel and Facebook page followers growth, and also your branding efforts.  

You also rejoice in just how easy it is to create online videos in the quantity that you need daily without having to break a sweat to find pictures or manually compose your own video, which is what happens when you don’t have an easy video maker online to make use of at any time.

Let us know about your success stories using Visuo to create your YouTube and Facebook videos.

Create Jaw Dropping Social Media Content in Minutes

create jaw dropping social media content in minutes
Every business knows of the importance of social media content when it comes to attracting and engaging customers.

Visibility through social media is the first step, but the type of content you create is the second, and most important step, in combination of consistency.

As with everything, it’s not just about quantity, but it’s also, and above all, about quality

If you have social media content that doesn’t evoke an emotion and/or create a connection it isn’t going to do you much good.  If it isn’t powerful enough to differentiate your business from your competitors, that’s also not going to do you any favors or give you any advantage.  

What type of content gives visibility?

Although you want to always vary the type of social media content you share, which ranges from articles to pictures to videos, there’s one type of content that will always perform better and that will make a difference in your social media content’s ability to be compelling and lead to action.

People are people, and in this case, consumers follow the psychological tendencies of people.  Marketers talk about it all the time; and year after year studies share information to assist businesses with the knowledge they need to improve the creation of their social media content in a way that will have a positive impact on their brand and increase engagement of clients (as well as closing clients).  

One of these recurring statistics points us to what type of social media content will be most successful over time. This type of content is online video. 

Videos are powerful because psychologically speaking they generate far more emotional cues than a single photo can, and they have the ability to tell an extensive story, which appeals to a wider range of senses.

More and more consumers want to see video content from businesses they support.  Almost every person who uses the internet spends more time on websites that have video; not to mention the higher conversion of qualified leads marketers have found they obtain when using video marketing content.

This means that creating compelling social media content just got simpler, create videos.

Of course, this doesn’t mean just any video. If you’re going to evoke positive emotions and connect your brand with customers in an emotionally impactful, the video creation process is what you’re already thinking about, so the pictures (at the very least).

This means you need pictures and a video producer since marketing videos won’t just create themselves. The challenge for businesses to create marketing videos is not having a video producer or an endless library of photos to choose from and use, and sometimes the video skills required to create your own video is also an issue. 

How to create jaw dropping social media content in minutes

Traditionally speaking, creating content is one of the most time-consuming tasks for Agencies or Business owners.

The beauty of Visuo is that it solves all these problems for you, giving you the option to create videos online, in minutes, from one place.  

In less time than it takes you to come up with a tweet, our Virtual Video Producer will create a marketing video for you in minutes so it’s ready to be posted on your social media accounts in no time.

With a library of over 800,000 videos, our AI knows what clips will suit your business the best, and if you don’t like a particular clip, you can just swap it out for another.

Gone are the days of spending hours creating content and spending thousands of dollars in the process.

With Visuo, you can create whenever you want at a price point that’s accessible for any Agency.

We can’t wait to hear about your experience using Visuo and the success your business generates from you being able to create your marketing videos for your clients every single day.

Our #NoSkillsRequired principle ensures you can start creating right after you sign up. 

Come see the magic for yourself