If there is one thing, we have all learnt in 2020 it’s that creating videos at home is extremely entertaining!

TikTok generated ‘the most downloads for an app ever in a quarter’ during Q1 in 2020.

Instagram has recently launched its own version of TikTok and confirmed everything we know about video marketing: everyone wants a piece of it.

If there is one thing, we have all learnt in 2020 it’s that creating videos at home is extremely entertaining!

TikTok generated ‘the most downloads for an app ever in a quarter’ during Q1 in 2020.

Instagram has recently launched its own version of TikTok and confirmed everything we know about video marketing: everyone wants a piece of it.

Instagram Reels v/s TikTok

What are Instagram Reels?​

Reel is the newest content creator implemented by Instagram, allowing users to shoot, edit and design short and snappy videos (max 15 seconds).

The unique feature of Reels is that you can share them straight to your Instagram feed or story. It has its own tab on the user’s profile which allows easy access to view and store videos.

Similarly, to TikTok, Reels has its own For You page which means, well you know what this means, hours of mindless scrolling.

Popular Reels can be featured on the explore page. If a user’s video is picked up, you’ll receive a notification.

And just like TikTok, if you find an audio clip or song you’d like to use, simply click ‘Use Audio’ and start creating.

How can Reels work for Social Media Managers?

We are all aware of how important video marketing is when it comes to engagement online.

If you have the time, creating a short and sharp video using Reels can bring in a lot of sales and followers for your client’s business.

It’s also a fantastic way to collaborate with influencers or promote a product.

But I'm not video savvy?

We have all fallen victim to creating a TikTok during isolation, which is fine when we have nothing else to do. But during your work life, we simply do not have hours to spend creating content.

Instagram Reels v/s TikTok

This is why we created Visuo.

Visuo creates marketing videos customised for your clients – in a matter of minutes. 

Wait, what?

That’s right. Designed for the fast-paced and ever-growing agency, our patent pending AI will cut hours out of your working week.

Free trial for all new customers.

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